TikTok is introducing a new feature that enables them to reduce the volume of artificial intelligence-produced content appearing in their streams. This step comes as the platform revealed that it currently hosts more than 1 billion content made with AI.
Trial and Implementation
The update is being tested over the following weeks before a full-scale release. This advancement aligns with a surge in content created by AI, spurred by new AI video creators.
AI Proliferation Online
It has been noted that approximately 10% of the fastest-growing content creators on a competing service primarily display clips produced artificially. A considerable share of this output is classified as “AI slop”, a term for poor-quality, mass-produced content that is typically nonsensical or bizarre.
“We know from our community that numerous viewers like content made with AI tools, from AI artwork to educational videos, and we aim to provide users the ability to see more or less of that, according to their own likes,” stated a platform representative.
AI on the Platform
The service shared that there are now 1.3bn videos on its service identified as AI-generated. Overall, over 100 million media items are submitted to the platform every day, making clips made by AI a relatively small percentage of its overall inventory.
Customizing Your Feed
Viewers will be in a position to decrease or raise the volume of AI-generated videos they watch by accessing the topic control option in the platform and choosing the AI content topic. Additional categories that currently be controlled under the tool cover current affairs, clothing, beauty, and choreography.
AI Disclosure Rules
The platform’s guidelines oblige users to label lifelike AI-generated content, and it prohibits malicious AI impersonations of celebrities or crisis events. Any realistic artificial content that is without a tag can be taken down under its user guidelines.
Furthermore, the platform will henceforth apply an AI-generated label to content produced via its proprietary AI systems, or detected by an collaborative effort for recognizing AI-generated material. This measure is designed to stop users from attempting to evade the labeling process.
Responsible AI Funding
The platform is additionally introducing a two million dollar educational fund for specialists and groups to develop educational content about responsible artificial intelligence. This project will support non-profit groups focused on teaching computer science.
Moderation Strategy
The platform has defended its moderation strategy, amid discussion over intentions to lay off a large number of safety staff in the UK. TikTok is set to eliminate hundreds of positions in its trust and safety team in its British office, with trade unions and internet security professionals expressing worry that people are being substituted by automated systems.
A senior executive clarified that staff-based oversight would still have a role, but automated tools can shield workers by filtering out the most graphic content ahead of it gets reviewed by humans. TikTok stated a 76% decrease in disturbing and violent content handled by content reviewers over the previous year due to intervention by its AI tools.
We believe it is crucial to integrate humans and technology to maintain a secure environment,” the executive stated. “We’ll have humans as part of that process, but we further consider it’s extremely critical to reduce exposure to harmful content as quickly as possible, which is why a significant AI assistance is making a difference operate efficiently.”
